Having successfully maintained their consumer site for 9 months, National Friendly turned to us when their Broker site needed an overhaul. Well, what are friends for?

Turned out that a massive 87% of all their new business was coming through the Broker site. So it was essential to get it right first time as we updated it to reflect their great new brand and integrating it with their existing SalesForce solution to reduced rekeying of data.

www.nationalfriendly.co.uk

Our Solution

The re-vamped site had to not only look great, but be hard working. It had to incorporate National Friendly’s new branding, while on the technical side, integrate into the EPiServer CMS system used on the consumer site. And that was just for starters.

It had to be easy to use, so we developed an SSL protected login area allowing brokers to apply for valid products without loads of mouse clicks. We even created a full tracking application throughout the underwriting process and application systems for all National Friendly’s products.

We then developed a quoting engine featuring support from SalesForce. This became invaluable for field based brokers as it let them produce branded PDF quotes whenever they needed them. Plus, it had the added benefit of letting business managers view their sales team’s performance. Next, we added essential printable completed application forms and a vastly improved filtering tools for submitted applications.

Finally, we gave the brokers quick and easy access to support services provided by National Friendly.

This was developed in ASP.Net with support information direct from their SQL Server, while the main data storage, SalesForce, was fully integrated using custom built web services.

The Results

Their new site was in instant success.

Brokers began processing more applications more efficiently and reducing the load on the Broker Support Team. And we became their new best friends.

What our friends at National Friendly said

"Enjoy Digital were instrumental in delivering the Broker Site project and the results speak for themselves. They were able to take complex problems and solve them with creative, technical solutions that have gained comments both internally and externally."

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